The Ask

Grey Goose wanted to expand on its success in the premium vodka category with a holiday-season print and distribution program that engaged new audiences and elevated everyday celebrations.

Solution

We produced a print and web product called Spirit, a cross-channel content platform with a range of lifestyle content to engage, entertain and inform the discerning urban consumer. Leveraging our expertise in consumer marketing of magazines, we delivered the print edition to hyper-targeted postal drops for a specific niche of young, urban consumer.

Services

Strategic Consulting, Custom Content Creation and Management, Graphic Design, Web Design and Build