CAA and AMA Magazines
In less than a year, we nearly tripled the audiences of three regional member magazines and turned each into the largest content brands in their markets.
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Three divisions of the Canadian Automobile Association — CAA Saskatchewan, CAA Manitoba and the Alberta Motor Association (AMA) — engaged us to bolster readership and increase engagement with their vast membership base
We comprehensively re-imagined and redesigned three distinct magazines, created a digital platform for Alberta, and focussed on delivering content across all business lines — automotive, travel, insurance and membership.
The clubs saw major spikes in readership for all titles — by more than 2.5 times.
Strategic Consulting, Brand Design and Consultation, Content Creation and Management, Business Development and Sales, Printing and Distribution, Research and Analysis